‘COME ALIVE’ 360 EXPERIENCE PROVIDES ULTIMATE BTS GLIMPSE INTO THE MAKING OF ‘THE GREATEST SHOWMAN’
“360 Experience Unveils Extravaganza Behind the Creation of 20th Century Fox’s ‘The Greatest Showman’, Built By SunnyBoy Entertainment”
20th Century Fox launches the ultimate behind-the-scenes experience to promote its upcoming musical film The Greatest Showman, “Come Alive,” built by Pasadena, CA-based creative studio SunnyBoy Entertainment. The 360-degree experience places viewers in an action-packed, songful spectacle alongside Hugh Jackman, who plays the ringmaster P.T. Barnum, as they explore the musical action throughout the making of The Greatest Showman. From emerging on the film’s set while shooting, to private choreography rehearsals and interviews with Jackman, viewers are invited to join the cast, and be fully immersed in the production of the circus performance that brought show business to life.
The experience can be viewed on Facebook HERE.
Click HERE to view additional photos of the experience.
The Greatest Showman film will premiere on December 20th.
THE GREATEST SHOWMAN
Release: December 20, 2017
Director: Michael Gracey
Story by: Jenny Bicks
Screenplay by: Jenny Bicks and Bill Condon
Producers: Laurence Mark, Peter Chernin, Jenno Topping
Cast: Hugh Jackman, Michelle Williams, Zac Efron, Rebecca Ferguson, Zendaya
“The Greatest Showman” is a bold and original musical that celebrates the birth of show business and the sense of wonder we feel when dreams come to life. Inspired by the ambition and imagination of P.T. Barnum, “The Greatest Showman” tells the story of a visionary who rose from nothing to create a mesmerizing spectacle that became a worldwide sensation. “The Greatest Showman” is directed by exciting new filmmaker, Michael Gracey, with songs by Academy Award winners Benj Pasek and Justin Paul (“La La Land”) and starring Academy Award nominee Hugh Jackman. Jackman is joined by Academy Award nominee Michelle Williams, Zendaya, Zac Efron and Rebecca Ferguson.
About SunnyBoy Entertainment
SunnyBoy Entertainment is a full-service creative studio specializing in a new era of entertainment. From concept ideation to delivery, SunnyBoy brings projects to life, creating top tier storytelling and cinematic visuals for original and branded content as well as virtual reality for major studios, brands and companies. Launched by Emmy-nominated writers, SunnyBoy is home to a collaborative force of creative artists and seasoned filmmakers who produce state-of-the-art narratives and VR across an array of platforms.
Based in Old Town-Pasadena, the creative studio’s expert capabilities include editorial, spatial audio mixing, visual effects and VR/AR production and post. Solving problems by applying a team-based “hive-mind,” SunnyBoy Entertainment delivers content and experiences that exceed expectations and transport audiences.