Facebook Announced Immersive & Interactive 360 Degree Video Support – Starting Today!
Today, on September 23, 2015, Facebook announced support for 360-degree videos rolling out in Facebook News Feeds. Facebook is taking another aggressive giant step to have all its users exposed to virtual reality and 360 degree videos. According to Facebook, overtime, according to Facebook Insight, people are more likely to engage to video and immersive content in news feeds. Check out VR camera comparison report.
“To create 360 videos, a special set of cameras is used to record all 360 degrees of a scene simultaneously. This means that when the video is playing on Facebook, you can choose what angle you want to see it from. On the web you can do this by dragging around the video with your cursor, and on mobile devices you do it by dragging with your finger — or even just by turning your device. You’ll be able to hold up your phone and the 360 video will follow you as you turn, looking around, to experience things from all over the world like never before.” ( via Facebook )
“In the future, imagine watching 360 videos of a friend’s vacation to a small village in France or a festival in Brazil — you’ll be able to look around and experience it as if you were there. Along with updates from your friends and family, you will also be able to discover amazing new content on Facebook from media companies, organizations, and individual creators.” ( via Facebook )
An impressive list of celebrities and well-known brands are sharing thier custom Facebook 360 videos today including the following, Star Wars from Lucasfilm is headlining the list as Facebook 360 video demo!
Facebook currently only supports 360 degree video news feeds for web and Android users, 360 degree video support for iOS users will happen in the coming months.