An All-New Blockbuster VR Film From STXsurreal
STXsurreal, the VR studio for Robert Simonds’ STX Entertainment, today announced the launch of THE LIMIT, a first-of-its kind immersive cinema experience from visionary filmmaker Robert Rodriguez, starring Michelle Rodriguez and featuring Norman Reedus.
The most widely distributed paid VR film to-date, THE LIMIT is a lean-back experience captured in an all-new cinematic VR format, wider than 180 degrees, that bridges the gap between large-format movies and 360-degree video. With THE LIMIT, STXsurreal has created an entirely new storytelling category by making the viewer a character in a high-octane, 20-minute action movie.
The VR studio also partnered with Academy Award-winning visual effects company DNEG to offer audiences unprecedented production value.
“The launch of THE LIMIT is a watershed moment in VR, and gives fans of premium scripted entertainment a compelling reason put their headsets back on,” said Andy Vick and Rick Rey, co-presidents of Virtual Reality & Immersive Entertainment at STXsurreal. “In keeping with STX’s talent-driven model, we enlisted Robert, Michelle and Norman, who collectively have millions of passionate fans across the globe, to break new ground and bring this category-busting cinematic VR film to life.”
In THE LIMIT, you, the viewer, play a rogue agent with a mysterious past who enlists the help of enhanced super-assassin M-13 (Michelle Rodriguez) to retrieve your identity and strike against the deadly organization that created you.
THE LIMIT represents the first in a series of live-action, immersive cinematic experiences from STXsurreal. The VR studio currently has several other projects in development, including a Jay and Silent Bob project from writer and director Kevin Smith, a crime-thriller from director Christian Gudegast, an untitled Dave Bautista action-comedy, and an underwater Sci-fi-thriller from Johannes Roberts.
Robert Rodriguez will participate in a fireside chat on the Oculus Venues live event platform on Friday, November 23 to discuss THE LIMIT and show clips from the groundbreaking VR film. Audiences can tune-in on Oculus Go and Gear VR.
To learn more and download THE LIMIT visit thelimitvr.com.
About STXsurreal
STXsurreal is the VR and immersive content division of STX Entertainment, a global, next-generation media company whose mission is to unlock the value of the direct connection stars have with their fans through the development, financing, production, marketing and distribution of film, television, VR, digital video, music and live entertainment content. It is the industry leader in transforming beyond traditional platform-driven content to creating talent-driven enterprises.
The company is led by accomplished businessman Robert Simonds and was co-founded by Bill McGlashan, managing partner of the leading global private investment firm TPG. Other investors include Hony Capital, a leading private equity firm in China; PCCW, Southeast Asia’s largest Internet and cable services provider; Tencent Holdings, China’s leading provider of online products and services; Liberty Global, the world’s largest distribution platform; Dominic Ng, Chairman of East West Bank; New Enterprise Associates (NEA); DNS Capital (representing the business interests of Gigi Pritzker and her immediate family); and Beau Wrigley, former Chairman and CEO of the Wm. Wrigley Jr. Company, among others. With these strategic relationships, the company is uniquely positioned to maximize the impact of content worldwide, with direct passage into the China market.
For more information, please visit http://www.stxentertainment.com.
