STARTUP VR STUDIO CRYWORKS BECOMES HOLOR MEDIA
“Company to Focus on 360/VR Content Creation, Distribution & the Development of Next Generation Technology to Improve the 360/VR Experience”
VR startup CryWorks, founded by Academy Award nominated film and gaming industry veterans Euan Macdonald, Hans Uhlig and Kymber Lim is changing its name to Holor Media (www.Holor.com). The multi-disciplined 360/VR media company, now comprised of Holor Studios, Holor Labs and Holor.tv (coming soon), will focus on producing and distributing next generation content while continuing to invent tools enabling the VR/Media creators of the future.
“Holor Media is bringing fans, creators and brands together in a way that’s never been done before,” said Euan Macdonald, co-founder of Holor Media. “As our technology evolves into next year, we will offer the first fully integrated platform for the creation and distribution of VR content from the hardware to create great experiences, to the platform to share it.”
In addition, Holor Studios is redefining storytelling through a unique creative perspective and shaping the way individuals interact and share 360/VR experiences. Previews of Holor Studios’ created content can be seen on HolorNow at Holor.com, allowing people a glimpse of next generation VR video. In addition to creating content for some of today’s top global brands, the studio was recently behind the scenes, with unprecedented access, on the set of Transformers 5 with director Michael Bay.
In the coming months, Holor Labs will bring to market new state-of-the-art technology for both professional and amateur creators that will make 360/VR much easier to create, share and view.
“There is a significant gap between the promise of 360/VR content creation, mass adoption and the technology that currently exists in the marketplace and in the labs,” said Hans Uhlig co-founder of Holor Media. “Holor Labs is at the forefront of closing this gap and enabling the news and entertainment platform of the future.”
For more information about Holor Media and latest company updates, visit www.holor.com or on social media – Instagram: @Holor_Media | Twitter: @HolorMedia | Facebook: www.facebook.com/HolorMedia | LinkedIn: www.linkedin.com/company/Holor-Media
About Holor Media
Founded in 2015 by Academy Award nominated film and gaming industry luminaries from Disney, LucasFilm, Pixar and EA, Holor Media is an integrated 360/Virtual Reality Media company. Holor Media is comprised of Holor Studios, Holor Labs and Holor.tv. Holor Studios is a leader in next generation 360/VR content creation and distribution while Holor Labs is inventing the technology to record, distribute and consume the next generation of immersive 360/VR content. Based in Los Angeles, San Francisco and Austin, Holor Media is developin