TotalAR Transforms Marketing Content from Static to Interactive
TotalAR Transforms Marketing Content from Static to Interactive Customer engagement and conversion are challenges for marketing departments everywhere. Traditional forms of advertising often have a low recall value and lead to poor ROI. Mobile advertising continues to grow as consumer engagement habits change. TotalAR takes mobile to new levels with Augmented Reality (AR), allowing for customized, captivating and compelling marketing...
Sketchfab Support Comes to Magic Leap One by Sketchfab Team
Sketchfab Support Comes to Magic Leap One by Sketchfab Team As soon as we heard about Magic Leap, back in 2014, we wanted to bring Sketchfab to the device. It seemed like an obvious and natural fit. A few months later, we got invited to Florida to test a very early and secretive version of the headset, and were quite impressed. It was early, but our experience confirmed this had the potential to offer one of the ultimate ways to...
Fyusion Receives $3 Million Investment to Brings Leading Next-Generation 3D Imaging
Fyusion Receives $3 Million Strategic Investment from Itochu to Brings Leading Next-Generation 3D Imaging Fyusion, a pioneer of immersive 3D imaging technology that combines the power of computer vision and machine learning to create immersive, interactive 3D images using any camera or smartphone, announced today that Itochu, one of the largest Japanese trading companies distinguished by its heritage and expertise in textiles, has...
nreal Announces Highly Anticipated Consumer Availability of nreal Light for $499 USD
nreal Announces Highly Anticipated Consumer Availability of nreal light for $499 USD The nreal light’s consumer edition gets its debut, selling for just $499 and will be shipped later this year, while a developer edition also launches today for $1,199 The nreal, developer of ready-to-wear mixed reality glasses, today announces the availability of nreal light, the first truly consumer-grade smartglasses, for the price of $499 USD....
COACHELLA INTRODUCES FIRST AR-EQUIPPED FESTIVAL STAGE
COACHELLA MUSIC FESTIVAL INTRODUCES FIRST AR-EQUIPPED FESTIVAL STAGE U.S. music festival Coachella launches Augmented Reality features and specialized filters at the Sahara Tent during both weekends, April 12-14 and April 19-21, to create the first ever AR-equipped stage at a music fest. The new interactive features will be accessible for fans to experience before, during and after each set at the Sahara. “We want to provide fun and...
GJS Releases AR Mode for Gaming Robot GEIO
GJS Releases New AR Mode For Award Winning Gaming Robot, GEIO GJS announced the release of the updated AR Mode for GEIO, the most advanced gaming robot on the market today. Adding to the robot’s impressive list of advanced features, GEIO is the first of its kind, entertainment robot that combines gaming, mechanical aesthetics and cutting-edge technology to create a one-of-a-kind realistic gaming experience. The new AR Mode follows the...
ePlay’s Big Shot AR Ad Solution To Target Over 1.5 Billion Devices
ePlay’s Big Shot Augmented Reality Ad Solution To Target Over 1.5 Billion Devices ePlay Digital Inc. (CSE:EPY) today announced it has launched a new 3D augmented reality (“AR”) advertising solution for brands to target gamers. The multiplatform, immersive, and interactive advertising solutions can be targeted to audiences on 25+ platforms including: iOS, Android, XBOX, PlayStation, VR, ARKit, ARCore, tvOS, GearVR, etc. The ad...
Scope AR Closes $9.7 Million Series A Funding
Scope AR Closes $9.7 Million Series A Funding to Help Make Any Worker An Instant Expert with Augmented Reality “Thriving enterprise AR company continues growth and demonstrated success with Fortune 500 leaders including Lockheed Martin and Unilever ” Scope AR, the pioneer of enterprise-class augmented reality (AR) solutions, today announced it has secured a $9.7 million round of Series A funding. The round was led by...
Crunchfish and Nibiru Provide AR Gesture Control for Polaroid
Crunchfish and Nibiru Provide AR Gesture Control for Polaroid Nasdaq First North-listed Crunchfish entered a partnership with the Chinese company Nibiru in 2018, where they will re-sell Crunchfish’s gesture control technology as an integrated part of their system for AR and VR. Nibiru has now signed agreement with Chinese based Shenzhen ARTS-STAR Technology for a Polaroid branded all-in-one AR-HMD. The Polaroid AR-HMD is initially for...
Stayhealthy, INC. Acquires Augmently, INC
Stayhealthy, INC. Acquires Augmently, INC to Make Advanced AR Health Apps Company Plans on Using Augmented Reality in Series of Advanced Healthcare Apps Releasing in 2019 Stayhealthy Inc., the creative healthcare technology company dedicated to empowering people to take control of their personal health, has announced the company has acquired Augmently Inc., the augmented realism technology company located in Los Angeles, California....
WayRay’s True AR SDK Selected as a 2019 SXSW VR/AR Finalist
WayRay’s True AR SDK Picked as a 2019 SXSW Interactive Innovation Awards Finalist The True AR SDK by WayRay has been named one of five finalists in the VR/AR/MR category for the 2019 SXSW Interactive Innovation Awards. WayRay, the Swiss leader of holographic AR displays, has been chosen among other applicants to come to Austin, Texas and demonstrate their True AR SDK at the Interactive Innovation Awards Showcase on March 9, as...
Mixed Place Integrates Mixed Reality Content at Two of Europe’s Largest Retail Chains
Israeli Startup Mixed Place Integrates Mixed Reality Content at Two of Europe’s Largest Retail Chains After completing projects with Billa and Ahold-Delhaize, the company is now preparing to raise $7 million to market its technology globally. Alon Melchner, CEO and founder of Mixed Place: “Our Mixed Reality infrastructure will enable location-based, streaming applications in fields such as entertainment, retail, tourism and...
Naughty America Releases Latest AR Porn Holograms
Naughty America Releases Hologram Porn ModelsVirtual reality seem to be a hot topic just not too long ago, yet their distance cousin is also claiming its attention from the global tech community. This year holograms are making their way into the booths at CES. Several tech companies are promoting the technology. Despite what they are making, all seems to be very excited about the future of the AR industry. We all know that...
Immersal AR Cloud SDK Moving to Early Access
Immersal AR Cloud SDK Moving to Early Access – Party for Your Right to Develop Immersal begins to hand the groundbreaking AR Cloud SDK over to developers. It’s time to see what amazing AR-enabled apps they will create with it. To celebrate the beginning of this new AR Cloud era, Immersal is throwing a wild Early Access Launch Party for movers and shakers of the AR Industry – and the 120 developers in the SDK’s Early Access...
Second IFL Team Adopts Imagination Park’s Augmented Reality Solution
Indoor Football League Team Adopts Imagination Park’s Augmented Reality Solution Imagination Park Entertainment Inc. (CSE: IP) (OTC: IPNFF) (the “Company”) today announced that it has been contracted by the Indoor Football League’s (IFL) Arizona Rattlers to provide an augmented reality (AR) experience to new and existing fans via the Company’s XenoHolographic™ product suite. The Arizona Rattlers are the second IFL team to license...
HoloPundits Announces Microsoft Mixed Reality Solutions Partnership
HoloPundits Announces Microsoft Mixed Reality Solutions Partnership Recently, US-based immersive reality experts HoloPundits Inc. announced its association with Microsoft for the Mixed Reality Partnership Program (MRPP). The leader in interactive mixed reality solutions has been chosen from a handful of global organizations to devise, develop, and deploy cutting-edge mixed reality solutions. These resolutions not only add immense...
Arvizio Brings BIM, LiDAR and CAD Visualization to Magic Leap
Arvizio Brings BIM, LiDAR and CAD Visualization to Magic Leap Arvizio Inc., announced the expansion of their MR Studio enterprise mixed reality software platform to include Magic Leap One and virtual reality (VR) headsets in addition to new features for Microsoft HoloLens. Architecture, Engineering and Construction (AEC) firms as well as those in the energy, engineering and mining industries can now engage in combined mixed reality...
Holopundits Launching AR Educational Anatomy App
Holopundits Announces the Launch of New AR Educational Anatomy Application Holopundits Pvt. Ltd., a US-based immersive technology company, has announced the launch of VirtuBod, a comprehensive Augmented Reality (AR) app that converts any room to a virtual, immersive anatomy lab. The app seeks to enhance the academic effectiveness of the study of the human body. It also helps medical schools overcome the limitations of small work...
PlugXR Announces Augmented Reality Creator (Beta)
PlugXR Announces Augmented Reality Creator (Beta) to Create Fastest Mobile AR Apps for Free PlugXR, Inc., an Augmented Reality(AR) /Virtual Reality(VR) /Mixed Reality(MR) Silicon Valley startup based in San Jose, California (USA), Sweden (Europe) and Hyderabad (India), today announced its flagship AR Authoring Platform, PlugXR Creator (Beta), the Fastest and First-of-its-kind AR App Creator for Android/iOS mobiles to develop powerful...
Artie Building A Platform For AR Avatars
Artie Emerges From Stealth, Building A Platform For Intelligent Avatars “AI & AR Technology Startup Backed by Leading Investors Enables Creators to Make an Entirely New Form of Content” Artie, an AI & AR technology company focused on mobile augmented reality, announced its official launch. The company’s software allows content creators to bring virtual characters to life with its proprietary Wonderfriend...
&samhoud media Launches Multiplayer AR Dance App
&samhoud media launches world’s first multiplayer augmented reality dance app Dance With US, the world’s first augmented reality dance app is now available in the iTunes Store. With the app dance fans can watch the famous Dutch dancing twins Norah and Yarah who previously appeared on the talk show of Ellen DeGeneres and performed with Justin Bieber perform inside their homes through augmented reality. Download Dance With Us! here:...
Crunchfish Partners with Joinpad for AR Solution Testing
Crunchfish in partnership with a global AR solution provider for customer field tests Nasdaq First North-listed Crunchfish forms partnership with JoinPad – a global provider of Augmented Reality solutions for enterprises. Several field tests are initiated including use cases in logistics and warehouses as well as a marketing project using AR glasses for reading comics produced by one of the most successful Italian publishing houses....
The Current State of Augmented Reality in 2018
The Current State of Augmented Reality in 2018 Augmented Reality allows us to mix reality with fiction by superimposing virtual objects in the real world around us, in images view on a mobile device or through special glasses. Although the word “augmented reality” (AR) was created in 1990, the technology is only beginning to take shape. The huge success of Pokémon Go in 2016 and the intuitive ad formats, filters and effects...
Vertebrae Introduces a Next Generation AR Shopping Experience
Vertebrae Introduces a New Augmented Reality Shopping Experience for Retail Vertebrae, a technology innovator in interactive 3D and AR solutions, today announced the launch of Axis, a breakthrough augmented commerce platform for retail. With Axis, retailers can rapidly transform their existing site with 3D and AR experiences that allow customers to fully visualize and try out any number of virtual products as they research and buy....
Magicleap Launches Independent Creator Program
Magicleap Independent Creator Program Magic Leap’s Independent Creator Program has officially launched. Designed to help bring your vision to life, we’re offering grants between $20,000 and $500,000 per project, along with the developer and marketing support and the hardware you’ll need to launch your big idea. No exclusivity required and you keep your own IP. Submit your ideas now and enter as many times as you...
AR Optics Startup LetinAR Raises $3.6m in Series A Funding
LetinAR Raises $3.6m for Propelling Commercialization of AR Glasses LetinAR, a Korean startup developing a new optical solution for augmented reality (AR) smart glasses, recently raised $3.6 million in Series A funding, led by Kakao Ventures, Naver Corporation, DSC Investment, Korea Asset Investment Securities, and Platinum Technology Investment. LetinAR, a member company of the K-ICT Born2Global Centre, develops an optical system for...
Light Field Lab and OTOY Making the Star Trek Holodeck a Reality
Light Field Lab and OTOY Making the Star Trek Holodeck a Reality OTOY, Inc and Light Field Lab, Inc, industry leaders in holographic rendering and display innovation, formally announce their partnership to deliver the industry’s first end-to-end holographic content creation to display ecosystem. The partnership will leverage Light Field Lab’s revolutionary headgear-free holographic displays and OTOY’s ORBX Technology, the industry’s...
Vuzix Blade App seeCOLe WinsElectronic Health Record Code App Challenge
Vuzix Blade Smart Glasses App seeCOLe Wins Cerner Corporation’s Electronic Health Record Code App Challenge Vuzix® Corporation (NASDAQ: VUZI), (“Vuzix” or, the “Company”), a leading supplier of Smart Glasses and Augmented Reality (AR) technology and products, is pleased to announce that seeCOLe (see Clinical data On Lens), a health app for the Vuzix Blade® that enables clinicians to navigate and document...
MagiMask – Immersive, High Definition Augmented Reality
New AR Mask for Consumers and Developers: MAGIMASK “AR Headset MagiMask and Tracking System Is Aimed at Developers, Content Creators, and Early Adopters with a Friendly $99USD Price Point” Norwegian-based technology start-up Ludenso (formerly MovieMask) unveiled their augmented reality (AR) package for mobile devices, called MagiMask, and its revolutionary tracking system. MagiMask has been quietly in development for two...
Brainlab and Magic Leap Partner in Digital Surgery
Brainlab and Magic Leap Partner in Digital Surgery Brainlab announced a strategic development partnership with Florida-based Magic Leap, a developer of proprietary spatial computing solutions that help users enrich their real world experience by integrating digital content within their physical world. “The combination of Brainlab and Magic Leap can be meaningful in empowering physicians to improve the quality of interventional...